Perspectives on Survey Processes

Miller, K., & Willis, G. (2016). Cognitive models of answering processes. The Sage handbook of survey methodology, 210-217.

Two Perspectives

  • Psychological Approach
  • Socio-cultural Approach

Psychological Characteristics

  • Emphasize processes that any human must do
  • Draws upon established limitations of human cognition
  • Based on information processing model of response

Socio-cultural Characteristics

  • Interpretivist
  • Considers how experiences shape meaning
  • Considers how context affects interpretation